Central Mall SED Developments New Cairo Egypt is a world-class shopping mall located in the heart of Cairo. The mall is the largest in Egypt and the Middle East, with over 200 stores and restaurants, a multiplex cinema, a bowling alley, and an ice-skating rink. It also houses a number of international brands, including Zara, H&M, and Nike. The mall is also home to a wide range of restaurants, cafes, and bars. The mall also features a number of entertainment options, such as a children's play area, a laser tag arena, and an arcade. It is open seven days a week, from 10am to 10pm.